Our Story

Every story has a beginning. This is ours…


PHOLA organisation was founded in 2015.

It was formed to address the problems associated with trauma and its resultant effects on children, women and their families and communities. Many people especially women and children face significant abuse, exploitation and a violation of their rights. These experiences leave them trapped in negative identity conclusions about themselves. They introduce self-hate, a sense of futility, victimhood, guilt, shame and often isolate them from others. Those affected end up living their lives in un-preferred ways and are not able to achieve their full potential in life. Their quality of life is diminished as they inhabit the negative and unfulfilling dominant stories about their identity. Trauma and its resultant effects can lead to very thin understandings about oneself and one’s life. It can consume a person’s energy for life and recruit people into living their lives with great fear, sadness, anxiety, depression, hopelessness, loneliness and isolation etc. To further complicate matters those affected are usually subjected to trauma tools and methodologies that are imported from the west and therefore fall out of their belief and value systems.

PHOLA through its work and programmes seeks to pursue counselling and therapeutic practices that are people-centered. People affected by hardships, abuse and trauma possess knowledge and skills about overcoming their problems. These skills and knowledges need to be honoured and recognized and applied in solving their problems so as to avoid psychological colonization of people affected by significant hardships.

PHOLA partners with children, women and girls, men, families and communities to design therapeutic counselling tools and methodologies that are culturally appropriate and honour their experiences, skills and knowledge in dealing with family problems.

Trauma and its resultant effects if not addressed leads to poor quality of life, poor developmental outcomes for children, ongoing emotional and mental problems, nonsocial behaviours can lead to harm to self and others as well as poor health outcomes for those affected.

PHOLA believes that intervening to address these highly intangible processes is essential for human survival and gives children and adults an opportunity to pursue preferred identity and healthy functioning of the mind resulting in improved personal and social outcomes for those affected and those around them.

We would be thrilled to hear from you.

We are here to answer any questions you may have about PHOLA and its programmes. Reach out to us and we’ll respond as soon as we can.

+2711 791 9254